Everything is Bigger in Texas — Even Insights Marketing Day!

It’s the next most fantastic time of year, marketplace meeting time! Whilst we do have a unique area in our hearts for Xmas, the meeting period has us carrying out a very little content dance as we board our flights to get out and meet up with absolutely everyone encounter-to-facial area.

As a single of our 1st ventures out of the nest, Austin did not disappoint. In a real Texas style, this year’s IIeX NA was Large with over 1,000 attendees and additional than 100 speakers. We know the Insights Promoting Working day Stage was a enthusiast beloved. How can we be so confident, you question? Well, when your phase gets to be standing space only, we would say you’re carrying out very fantastic.

With each and every Insights Promoting Working day, we intention to supply as a great deal worth as doable with a curated and explosive agenda of keynote speakers with established authority in the electronic advertising and marketing industry to provide major insight, recommendations and tips. 

Don’t fret — if you skipped the event and are at this time going through FOMO, here’s a minimal recap for you. 



“Who walks into a cocktail occasion and goes, ‘Hi! I’m in this article, who wishes to rest with me?’”
– Priscilla McKinney

Never pitch slap your potential customers with a LinkedIn relationship and fast sales pitch. Make significant connections and interact. Provide by means of your connections!



“Achieving results is not the close purpose. Retaining it is.”
– Len Herstein

Len Herstein, CEO & President of ManageCamp Inc gave a dynamic session on remaining vigilant, how to not be complacent and start safeguarding achievements. 




“The crucial to boosting consciousness in a crowded sector, like insights, is differentiation.”
– Lucy Davison

Lucy Davidson, Founder of Keen as Mustard Promoting shared her F.A.M.E design and how to get your organization to the future amount by standing out from the levels of competition.




“People really do not like to be offered,
but they like to purchase.”
– Steve Henke

As our field modifications and evolves, the tougher it will become to offer. Steve gave good strategies on how to promote when not p*ssing your consumer off.





We identified out
“What Makes Really Want from Your Marketing” with

Natalia Tomaszewska-Lumpkin, Michelle Gansle and Joanna Lepore — all bada** females in company investigate. 



And to finish the day with a “BANG!” Our quite very own momma fowl, Priscilla McKinney, shared the ideal video clip any one had observed all day— The Worst Promo Movie You Have Ever Viewed. Give it a fast observe to see why it captivated the entire audience. 


If you missed out on Insights Promoting Working day in Austin, properly, convert that frown upside down because you can sign up for in on the exciting in Amsterdam at IIeX EU this June!



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